Book (Practical) Politics, economy and society Amazon's Biggest Logistics Competitor

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Politics, Economy, and Society
Politics, Economy, and Society
Understand the front lines of distribution! The importance of distribution in management is increasing dramatically. Distribution strategy is the business model of a company. It is not an exaggeration to say that it holds the fate of a company. It is good or bad that determines the outcome of competition among companies. European and American companies have executives such as CLO in charge of distribution. Distribution strategy is emphasized in corporate management. When goods are produced and sold, they are always delivered through distribution to stores and customers. Then, they find a business seed in the place where the goods move and start serving it. The distribution division is no longer a cost division but a profit division. Amazon's strategic distribution is standing out among them. The company's distribution environment is also expanding. However, the competition for distribution is continuously sending Amazon a distribution strategy that can be called an assassin. The author, who is a consultant with knowledge of domestic and overseas e-commerce trends and cross-sectional knowledge and connections in distribution, distribution, and marketing, as well as a manager of a mail-order distribution company, tells us about the front lines of distribution that are happening now.