Politics, economy and society The Essence of Peter F. Druckers Management Theory

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Economics
Politics, Economy, and Society
This is the latest issue of the "Understand by Manga" series, which has more than 2.5 million copies in total. This time, it explains the management of Drucker, the father of management science, in an easy-to-understand way with a manga. Drucker means "Marketing + Innovation". Marketing = Who are the customers? Innovation = Sensing the sensitivity of the market and creating new ways of selling products by creative imitation and application development. These two awase waza are learned by the main characters as they aim at the revival of the deserted tourist spots.