Politics, economy and society Planning techniques for "Osomatsu san"

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Theater
Politics, Economy and Society
/◆ Osomatsu 『 Why did 』 become a huge boom that is even said to be a social phenomenon? ◆ Why did the founder of Studio Piero, who gave birth to the blockbuster anime 『 Osomatsu 』, explain the secrets of the project? The Japanese economy has grown by the "hard" industry for many years. On the other hand, the "soft" industry such as anime and manga has attracted a lot of attention, but it has not succeeded in advancing into the world like Hollywood movies. However, the "hard" industry is showing an impasse. In such circumstances, expectations for the "soft" industry have increased more than ever before. Then, what influences the success of "soft"? What is the wisdom of entertainment in which every business person can be used as a hint for business? That is "planning art". Planning is not completed by creating good ideas. Even if there are weaknesses in planning, how "planning" and how "planning" are the most important elements in order to lead it to a hit. This book is a business book by the founder of Studio Piero, who has been supporting the Japanese animation industry for 40 years and has worked on such as 『 THE RETURN OF LUM URUSEI YATSURA, 』 『 Magical Angel Creamy Mami, 』 『 NARUTO, 』 『 Osomatsu 』, and others, and has supported the Japanese animation industry for 40 years. This book is full of behind-the-scenes and secrets of the production of blockbuster anime such as 『 Osomatsu 』. Not only business person but also anime fans are interested in it and it is a must-read content!